Strengths and Weaknesses Analysis for Pho Phu Quoc Beef Noodle House Research Paper

Strengths and Weaknesses Analysis for Pho Phu Quoc Beef Noodle House - Research Paper Example The secondary data has been collected from journals such as â€Å"Use of qualitative research in foodservice organizations: A review of challenges, strategies, and applications†, â€Å"Quality in Service Sector†, â€Å"Perception Gaps in customer expectations: Managers versus service providers and customers† and â€Å"A conceptual model of service quality and its implications for future research†. Following this, relevant theories have also been incorporated from books namely â€Å"Managing Service Marketing†, â€Å"Principles of Marketing†, â€Å"Introduction to Qualitative Research Methods† and â€Å"Strategic Management and Business Analysis†. Correspondingly, relevant data has also been collected from websites such as â€Å"Yelp Inc.† After identification of the different problem areas of restaurant, a qualitative method has been used for maintaining the effectiveness of the system and enhancing the business prominenc e in the new market. According to the past record of restaurant and secondary data sources, it stated that this particular restaurant has faced a cultural difference issue, along with selection of foods and analyzing the threat of other existing restaurants. After analyzing these areas, paper was found proper problems in service, quality management, along with cultural differences. According to these situations, the findings were both development of the negative as well as positive aspects. Technically, the restaurant has been able to configure properly its negative angles with maximum consciousness as well as tried to resolve it with the help of its existing strengths i.e. the unique cuisine that it have been providing to its consumers. Pho Phu Quoc Beef Noodle House located in San Francisco. According to the name of this restaurant, it has been clear that it is based on the Vietnamese cuisine. The restaurant has its own blend of Asian flavors with various types of meats along with